Johanna Rättzén Copywriter
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Fino

 

Fino - It’s wine

To get Americans in their early 20’s to start drinking wine we created a brand just for them. Fino, the lemur, is our mascot, and teaches you to forget all you think you know about wine.

ADDY’s Gold: Integrated Brand Identity Campaign
ADDY’s Gold: Illustration campaign

Created with Maiken Krohn.

The Box as a communication channel

 
 
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Billboards

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Gifs

 
 

Videos

A little closer look at the boxes